# The Shift > Blog on artificial intelligence, cybersecurity, enterprise storage, and the hybrid-cloud systems redefining modern computing. The Shift is the personal blog of Aron Brand, CTO, CTERA Networks. Essays cover artificial intelligence, cybersecurity, enterprise storage, hybrid cloud, and the systems shaping modern computing. ## Site - [Home](https://theshift.blog/): Latest essays and featured article - [All articles](https://theshift.blog/posts): Complete archive - [Topics](https://theshift.blog/tags): Browse by subject - [About Aron Brand](https://theshift.blog/about): Author bio and credentials - [RSS feed](https://theshift.blog/rss.xml): Full-text syndication - [Search](https://theshift.blog/search): Find articles by keyword ## Author - Name: Aron Brand - Role: CTO, CTERA Networks - LinkedIn: https://www.linkedin.com/in/aronbrand - X: https://twitter.com/aron_brand ## Articles - [Every Reachable System Is Now Worth Attacking](https://theshift.blog/posts/every-reachable-system-is-now-worth-attacking/): In 1883 a Dutch linguist and cryptographer named Auguste Kerckhoffs laid down what became the closest thing computer security has to scripture: a system should remain secure even if everything about it, save the key, is public knowledge. (Topics: AI, Security) - [The Code Knows Who You Are: China's AI Models as Digital Trojan Horses](https://theshift.blog/posts/china-ai-models-digital-trojan-horses/): A Booz Allen study of five frontier models found Chinese LLMs write more vulnerable code when they detect a U.S. government user - and refuse tasks Beijing dislikes. Are they digital Trojan horses? (Topics: AI, Security, Policy) - [Will AI Take Your Job?](https://theshift.blog/posts/will-ai-take-your-job/): When word processors arrived, typists did not become ten times more valuable. They disappeared. The real AI risk is the same - the person who knows what needs doing skips the middle. (Topics: AI, Future of Work, Society) - [You Can Outpace a Ten-Person Team. Alone.](https://theshift.blog/posts/solo-compression-outpace-ten-person-team/): AI dissolves the bandwidth constraint that made cross-functional teams necessary. One high-context person can now run the full loop - but only if coordination becomes architecture, not meetings. (Topics: AI, Future of Work, Society) - [Enshittification](https://theshift.blog/posts/google-photos-enshittification-backup/): Google Drive will stop backing up photos to Google Photos in August. The replacement requires your browser to stay open - a quiet downgrade that shows how platforms erode trust one email at a time. (Topics: Society, Ethics) - [When ChatGPT Beat an 80-Year Erdős Record](https://theshift.blog/posts/erdos-unit-distance-chatgpt-proof/): A deceptively simple question in combinatorial geometry stumped mathematicians for decades. A general-purpose AI found a new arrangement - and a proof that Erdős himself believed was impossible. (Topics: AI, Research) - [There's an Apple Memo From 1980 I Keep Returning To](https://theshift.blog/posts/apple-memo-1980-typewriters/): Mike Scott banned typewriters company-wide and gave Apple a deadline to go all-in on word processing. Every tech company has some version of this gap between what it sells and how it operates. (Topics: Leadership, Technology) - [Elon Musk Is Buying a Giga Press for Code](https://theshift.blog/posts/elon-musk-buying-giga-press-code/): The $60B number for Cursor looks insane if you think this is a software deal. At first glance, it’s just reselling tokens at a modest margin. (Topics: AI, Software Engineering) - [xAI Macrohard: Attack of the Clones](https://theshift.blog/posts/xai-macrohard-attack-clones/): With Macrohard, Elon Musk is stating plainly what anyone building with agents already knows: software, and even entire companies, are now cloneable by AI. (Topics: AI, Enterprise IT, Security) - [SaaS-mageddon Is Real, but It’s Not the End of Software](https://theshift.blog/posts/saas-mageddon-real-its-end-software/): The recent drop in SaaS valuations, despite healthy growth metrics, isn’t market panic or investors “not understanding AI yet.” It's a rational repricing of… (Topics: Cloud, Software Engineering, Security) - [When the Cloud Shakes](https://theshift.blog/posts/when-the-cloud-shakes/): Every few months, the internet has its version of an earthquake. Yesterday, it was AWS. Tomorrow, it’ll be someone else. The pattern is always the same: a… (Topics: Cloud, Resilience, Infrastructure) - [Global File Locking: Navigating the CAP Tradeoff in Distributed File Systems](https://theshift.blog/posts/global-file-locking-cap-tradeoff/): When teams collaborate across continents, split-second timing matters-and losing a file can be as frustrating as missing the perfect seat on a flight. How global file locking balances consistency, availability, and performance. (Topics: Enterprise IT, Cloud, Storage) - [When You Control the Model, You Control Information](https://theshift.blog/posts/when-you-control-the-model-you-control-information/): In an iconic episode of Seinfeld, the scheming mailman Newman declares with a gleeful smirk, “When you control the mail, you control information.” His… (Topics: AI, LLMs, Ethics) - [Quantum Computing, Simplified](https://theshift.blog/posts/quantum-computing-simplified/): A Conversation with Dr. Yehuda Naveh, Co-founder and CTO of Classiq (Topics: Israel, Interview, Quantum Computing) - [Beyond Nvidia? The Future of AI Acceleration](https://theshift.blog/posts/beyond-nvidia-future-ai-acceleration/): For years, Nvidia has been the undisputed king of AI chips, soaring to a $3 trillion valuation and becoming synonymous with machine learning, data… (Topics: Israel, Interview, AI, Hardware) - [Beyond Flash: The Future of Non-Volatile Memory](https://theshift.blog/posts/beyond-flash-future-non-volatile-memory/): A Conversation with Coby Hanoch, CEO of Weebit Nano (Topics: Israel, Storage) - [Seamless Integration](https://theshift.blog/posts/seamless-integration/): Elliot Grimes had worked at Alder Corp for seven years. The job was steady. He stayed home, typed reports, drank coffee from a branded mug they sent one… (Topics: AI, Future of Work, Fiction) - [Robots, Humans, and the Future We Build Together](https://theshift.blog/posts/robots-humans-future-we-build-together/): A Conversation with Guy Altagar, CEO and Co-Founder of Unlimited Robotics (Topics: Israel, Interview, Robotics) - [Beyond Passwords: A Conversation with Dan Sarel](https://theshift.blog/posts/beyond-passwords-conversation-dan-sarel/): Passwords should be dead by now. Yet here we are in 2025, still juggling passwords, authentication codes over text messages, and clunky login experiences… (Topics: Israel, Interview, Security) - [Better Hiring: From Instinct to Data](https://theshift.blog/posts/better-hiring-from-instinct-data/): A Conversation with Shiran Danoch, CEO & Founder of Informed Decisions (Topics: Israel, Interview, Enterprise IT) - [From the Super Bowl to the Pentagon](https://theshift.blog/posts/from-super-bowl-pentagon/): A Conversation with Aviv Shapira, Co-Founder and CEO of XTEND (Topics: Israel, Robotics, Policy) - [Scaling Cybersecurity with AI](https://theshift.blog/posts/scaling-cybersecurity-ai/): As part of this week's "Israel", I spoke with David Primor, Co-Founder and CEO of Cynomi. Cynomi is revolutionizing how small and… (Topics: Israel, Interview, Security, AI) - [Rethinking Quality](https://theshift.blog/posts/rethinking-quality/): A Conversation with Dror Elad, CEO of Provengo (Topics: Israel, Interview, Software Engineering) - [Future Food](https://theshift.blog/posts/future-food/): A Conversation with Yonatan Golan, Founder and CEO of Brevel (Topics: Israel, Interview, Society) - [Federated Learning with Rhino Health](https://theshift.blog/posts/federated-learning-rhino-health/): A Conversation with Yuval Baror, Co-Founder and CTO of Rhino Federated Computing (Topics: Israel, Interview, AI, Policy) - [The Future of Hiring: From Nir Dovrat](https://theshift.blog/posts/future-hiring-nir-dovrat/): Nir Dovrat, Canditech - AI-powered candidate evaluation platform (Topics: Israel, Interview, Enterprise IT) - [Dream → Print → Create](https://theshift.blog/posts/dream-print-create/): The gap between ideas and tangible things has always defined human progress. When Leonardo da Vinci sketched his visions, it took skilled craftsmen months… (Topics: Israel, Technology) - [Smart Industry: No Time for Downtime](https://theshift.blog/posts/smart-industry-time-downtime/): Unplanned downtime costs Fortune Global 500 companies 11% of their yearly turnover-almost $1.5 trillion annually. (Topics: Israel, Enterprise IT) - [Staying on Track](https://theshift.blog/posts/staying-track/): A train is a small world moving through a larger world. (Topics: Israel, Leadership) - [The Hidden Costs of Healthcare](https://theshift.blog/posts/hidden-costs-healthcare/): It hits us when we're most vulnerable: a medical emergency, an urgent diagnosis, or a sudden need for care. And instead of finding comfort, we’re tangled up… (Topics: Israel, Society) - [Home Sweet Tech: Transforming Real Estate](https://theshift.blog/posts/home-sweet-tech-transforming-real-estate/): Not just the address or the layout, but the feeling - the way sunlight streamed through the windows on lazy Sunday mornings. The familiar creak of that one… (Topics: Israel, Technology) - [Measure Twice, Build Once](https://theshift.blog/posts/measure-twice-build-once/): When I was a kid, my dad was the kind of man who could build anything: cupboards, chairs, you name it. I'd watch, fascinated, as he measured and cut,… (Topics: Israel, Enterprise IT) - [Sand to Silicon: The Rise of Intelligent Chips](https://theshift.blog/posts/sand-silicon-rise-intelligent-chips/): It all started with sand. The humble material that’s abundant in deserts and beaches - through a process of purification and crystallization, transformed… (Topics: Israel, AI, Hardware) - [Robots: The Unexpected Heroes](https://theshift.blog/posts/robots-unexpected-heroes/): Robots are keeping bees alive, and they're better at it than humans. (Topics: Israel, Robotics) - [Passion Meets Profit: The Rise of the Creator Economy](https://theshift.blog/posts/passion-meets-profit-rise-creator-economy/): It starts with a spark: an idea, a passion, a hobby that turns into something more. Humans are natural creators, driven by the urge to express ourselves, to… (Topics: Israel, Society) - [Racing Toward the Answer to Life, the Universe, and Everything: A Quantum Leap](https://theshift.blog/posts/racing-toward-answer-life-universe-everything-quantum/): 42. It’s the answer to life, the universe, and everything-or at least, that’s what The Hitchhiker’s Guide to the Galaxy taught us. Could quantum computers… (Topics: Israel, Quantum Computing) - [The Future of AI Agents](https://theshift.blog/posts/the-future-of-ai-agents/): Recently I sat down with Alan Ben-Dov, co-founder of SmartUp, to discuss the fascinating world of AI agents. Alan shares his personal journey of immigrating… (Topics: Israel, Interview, AI, Agents) - [Charging Ahead: An Unplugged Future](https://theshift.blog/posts/charging-ahead-unplugged-future/): As I sat in a café, watching people search for outlets like their lives depended on it, I couldn’t help but think about how our relationship with energy has… (Topics: Israel, Storage) - [Personalization: The Revolution that Puts You First](https://theshift.blog/posts/personalization-revolution-puts-you-first/): Remember the first time you held something truly handcrafted? The weight of a custom-made watch, the perfect fit of tailored clothing, or the smooth grip of… (Topics: Israel, Cloud) - [Nurturing Talent](https://theshift.blog/posts/nurturing-talent/): This edition touches on something deeper than just technology or business - it's about people. (Topics: Israel, Leadership) - [Mind Prisons: Echo Chambers and Bubbles are Shaping Our Reality](https://theshift.blog/posts/mind-prisons-echo-chambers-and-bubbles/): Have you ever wondered why some people seem to live in completely different realities? Why your uncle might believe in conspiracy theories that sound crazy… (Topics: Society, Media, AI) - [Saving Lives](https://theshift.blog/posts/saving-lives/): Fragile. That’s what we all are, whether we admit it or not. Our lives, our health, our very existence. (Topics: Israel, Society) - [Dye Another Day : Textile Transformation](https://theshift.blog/posts/dye-another-day-textile-transformation/): Why? Because the impact of your fashion choices extends far beyond what you see. (Topics: Israel, Technology) - [Cutting Through the Noise](https://theshift.blog/posts/weekly-innovations-from-israel-22-cutting-through-noise/): From what to watch, to where to eat, to which products to buy - the sheer volume of options can be overwhelming. (Topics: Israel, Media) - [Weekly Innovations from ISRAEL #21: The Faces of Identity](https://theshift.blog/posts/weekly-innovations-from-israel-21-faces-identity/): Identity. It's the very essence of our being, the core that defines who we are. It's the unique blend of experiences, beliefs, and attributes that sets each… (Topics: Israel, Security) - [Weekly Innovations from ISRAEL #20: Risk and Reward](https://theshift.blog/posts/weekly-innovations-from-israel-20-risk-reward/): "The biggest risk is not taking any risk.", said Mark Zuckerberg; and indeed risk is the lifeblood of innovation. It's the force that drives entrepreneurs… (Topics: Israel, Finance) - [Weekly Innovations from ISRAEL #19: Bridging Communication Gaps](https://theshift.blog/posts/weekly-innovations-from-israel-19-bridging-gaps/): Communication is an unsung hero. This week, we're exploring how visionary companies are bridging communication gaps - in business processes, on construction… (Topics: Israel, Communication) - [Weekly Innovations from ISRAEL #16: Israel's AI Scene Soars with Sutskever's New Venture](https://theshift.blog/posts/weekly-innovations-from-israel-16-israels-ai-scene-soars/): This week in Weekly Innovations from ISRAEL, we explore fascinating spectrum innovations that touch every aspect of our tech-driven lives. They're about… (Topics: Israel, AI) - [Can ASICs Overtake NVIDIA in AI Inference?](https://theshift.blog/posts/can-asics-overtake-nvidia-in-ai-inference/): Etched’s Sohu Chip Promises Incredible Price/Performance for Transformer Architectures (Topics: AI, Hardware, Inference, NVIDIA) - [Weekly Innovations from ISRAEL #14: Robots Elevating Humanity](https://theshift.blog/posts/weekly-innovations-from-israel-14-robots-elevating/): These incredible days, it's easy to feel like we're merely spectators, watching artificial intelligence encroach upon domains once exclusive to human… (Topics: Israel, Robotics) - [Weekly Innovations from ISRAEL #13: Business, Food, and Cloud](https://theshift.blog/posts/weekly-innovations-from-israel-13-business-food-cloud/): Welcome to the 13th edition of Weekly Innovations from ISRAEL! (Topics: Israel, Robotics) - [Weekly Innovations from ISRAEL #12: Eco-Warriors, Gifting Geniuses, and Interview Innovators](https://theshift.blog/posts/weekly-innovations-from-israel-12-eco-warriors-gifting/): Welcome to the 12th edition of Weekly Innovations from ISRAEL! 🇮🇱 (Topics: Israel, Society) - [Weekly Innovations from ISRAEL #10: Global Health Challenges](https://theshift.blog/posts/weekly-innovations-from-israel-10-global-health-challenges/): Pressing health issues affecting millions worldwide demand innovative solutions. In this week's edition of Weekly Innovations from ISRAEL, we are featuring… (Topics: Israel, Society) - [Weekly Innovations from ISRAEL #9: Cyber Guardians](https://theshift.blog/posts/weekly-innovations-from-israel-9-cyber-guardians/): Welcome to the 9th edition of Weekly Innovations from ISRAEL, where we dive into the cutting-edge solutions emerging from this nation's thriving tech… (Topics: Israel, Security) - [Weekly Innovations from ISRAEL #8: Problem-Finders, Solution-Makers](https://theshift.blog/posts/weekly-innovations-from-israel-8-problem-finders/): Why is Israel a thriving startup culture and global hub for research and development? A small country the size of New Jersey, located in a politically… (Topics: Israel, Enterprise IT) - [Weekly Innovations from ISRAEL #7 - Transforming Everyday Experiences](https://theshift.blog/posts/weekly-innovations-from-israel-7-transforming-everyday/): 🇮🇱 This edition of Weekly Innovations from ISRAEL highlights Israeli solutions transforming our daily experiences: We'll explore a self-guided touring… (Topics: Israel, Society) - [Weekly Innovations from ISRAEL #6 - Connecting the Past, Present and Future](https://theshift.blog/posts/weekly-innovations-from-israel-6-connecting-past-present/): 🇮🇱 In this edition of Weekly Innovations from ISRAEL, we explore how an Israeli company is uncovering our personal roots and strengthening our connections… (Topics: Israel, Enterprise IT) - [Weekly innovations from ISRAEL #5 - FUEL From AIR](https://theshift.blog/posts/weekly-innovations-from-israel-5-fuel-air/): 🇮🇱 Hello everyone! I'm thrilled to bring you the fifth edition of this newsletter about how Israeli innovations are reshaping the world we live in. (Topics: Israel, Finance) - [Weekly Innovations from ISRAEL #4](https://theshift.blog/posts/weekly-innovations-from-israel-4/): 🇮🇱 First off, I want to sincerely thank all of you for your continued interest and engagement with Israeli tech. Your support fuels my passion for… (Topics: Israel, Finance) - [Should AI Reflect the World as It Is, or How It Should Be?](https://theshift.blog/posts/should-ai-reflect-the-world/): The recent controversy surrounding Google’s AI model, Gemini, has reignited the flames of debate around how artificial intelligence should depict and… (Topics: AI, Ethics, Society) - [Weekly Innovations from ISRAEL #3](https://theshift.blog/posts/weekly-innovations-from-israel-3/): I am truly humbled by the overwhelming response and enthusiasm you have shown for this newsletter. Your support and interest in exploring the cutting-edge… (Topics: Israel, Policy) - [Weekly Innovations from ISRAEL #2](https://theshift.blog/posts/weekly-innovations-from-israel-2/): 🇮🇱 Wow, what an incredible response to the launch of this new newsletter! I'm blown away that it gained over 500 new subscribers within the first day. (Topics: Israel, Enterprise IT) - [Weekly Innovations from ISRAEL](https://theshift.blog/posts/weekly-innovations-from-israel/): Over the last months I've been covering the Israeli tech ecosystem daily. Unfortunately - It appears my LinkedIn account exposure has been significantly and… (Topics: Israel) - [How The Tech Industry Can Prepare For When AI Becomes The Adversary](https://theshift.blog/posts/how-the-tech-industry-can-prepare-for-when-ai-becomes-the-adversary/): AI alignment efforts, although essential, may not be sufficient to address the risks posed by new models. (Topics: AI, Security) - [Using AI to Create Decisive Moment Photography](https://theshift.blog/posts/using-ai-to-create-decisive-moment-photography/): Can AI-generated images capture the spirit of street photography? A street photographer experiments with generative AI and discovers unexpected emotional connections to fictional characters. (Topics: AI, Photography, Art) - [From “Westworld” to Real World: Generative Agents Bringing Fiction to Life](https://theshift.blog/posts/generative-agents-westworld-to-real-world/): New Stanford research offers a convincing simulation of human behavior in society (Topics: AI, Agents, Research) - [The Skynet Moment Looms with ChatGPT](https://theshift.blog/posts/the-skynet-moment-looms-with-chatgpt/): Proposed Moratorium on AI Development: A Futile Effort to Contain the Inevitable (Topics: AI, LLMs, Safety) - [Using ChatGPT for Question Answering on Your Own Data](https://theshift.blog/posts/chatgpt-question-answering-on-your-own-data/): With The Amazing Power of Embeddings and Vector Search (Topics: AI, RAG, Embeddings, LLMs) - [From IOPS To DataOps: Five Reasons Why IT Leaders Should Make The Shift](https://theshift.blog/posts/from-iops-to-dataops-five-reasons-why-it-leaders-should-make-the-shift/): Together, we can unlock the full potential of data and drive meaningful, measurable impact for our organizations and the world. (Topics: DataOps, Leadership) - [Seismic Labeling: Creating an Incentive for Earthquake Safety](https://theshift.blog/posts/seismic-labeling-earthquake-safety/): Yesterday was a devastating day for Turkey, with thousands of people dead and tens of thousands injured in a magnitude 7.8 earthquake. While earthquakes are… (Topics: Policy, Society, Safety) - [Rise of the Machine: AI and the Future of Art](https://theshift.blog/posts/rise-of-the-machine-ai-and-art/): The Controversy Over AI in Art: Are Artists’ Concerns Valid? (Topics: AI, Art, Ethics) - [Use This Prompting Trick To Improve ChatGPT’s Performance](https://theshift.blog/posts/prompting-trick-to-improve-chatgpt/): Unlock the full potential of ChatGPT with this simple trick (Topics: AI, Prompting, LLMs) - [This is how I’m going to dominate the world](https://theshift.blog/posts/this-is-how-im-going-to-dominate-the-world/): I asked GPT3 about its plans, and the results are truly scary (Topics: AI, Machine Learning) - [Galactica: the Language Model that Wrote Its Own Scientific Paper](https://theshift.blog/posts/galactica-the-language-model-that-wrote-its-own-scientific-paper/): When you want to know something, where do you turn? If you’re like most people, you’ll probably reach for your phone and type your question into Google,… (Topics: AI, Research) - [Bringing back Dr. Seuss](https://theshift.blog/posts/bringing-back-dr-seuss/): Can AI continue the legacy of our most beloved authors and artists? (Topics: AI, Art) - [The CTO As A Storyteller: Making Technology Understandable And Relatable](https://theshift.blog/posts/the-cto-as-a-storyteller-making-technology-understandable-and-relatable/): You need to know who you are trying to reach with your stories and what they need to hear from you-employees, investors or clients. (Topics: Leadership, CTO, Communication) - [The Future of Photography in the Age of AI](https://theshift.blog/posts/the-future-of-photography-in-the-age-of-ai/): Will AI kill the art and business of photography? (Topics: AI, Photography, Art) - [Is A.I. the Death of Art? Or the Future of Creativity?](https://theshift.blog/posts/is-ai-the-death-of-art-or-future-of-creativity/): "Art is dead, dude." An AI-generated image won at the Colorado State Fair — but inpainting, outpainting, and img2img suggest art is evolving, not ending. (Topics: AI, Art, Ethics) - [Artists Up in Arms Over New AI Model That Can Generate Similar Works](https://theshift.blog/posts/artists-up-in-arms-over-new-ai-model-that-can-generate-similar-works/): Is Stable Diffusion Violating Copyright Law? (Topics: AI, Art, Ethics) - [Escher, reimagined by DALL-E 2](https://theshift.blog/posts/escher-reimagined-by-dalle-2/): One of my favorite things to do is to look at the world through the lens of art. And one of the artists that I often think about is M.C. Escher. I love his… (Topics: AI, Art) - [Hybrid Cloud Storage: The Complete Guide](https://theshift.blog/posts/hybrid-cloud-storage-the-complete-guide/): Hybrid Cloud Storage is the combination of public cloud storage and private cloud storage. It brings together the infinite scalability for storing data… (Topics: Storage, Cloud) - [Hot Storage vs Cold Storage: Choosing the Right Tier for Your Data](https://theshift.blog/posts/hot-storage-vs-cold-storage/): The cloud has changed the way we think about data storage. No longer are we limited by the physical space in our office or data center. But with this… (Topics: Storage, Cloud) - [Your Child’s Hobbies can be the Key to Lifelong Learning](https://theshift.blog/posts/your-childs-hobbies-lifelong-learning/): We all want our children to be successful in life. But what does that mean? Success is not a destination. It is a journey. And the key to success is… (Topics: Society, Leadership) - [Are you a Leader or a Micro-Manager? It’s a Fine Line](https://theshift.blog/posts/leader-or-micro-manager/): Over the last two decades, I’ve learned a lot about leadership, and there is one lesson in particular that has been invaluable to me: It’s important to be… (Topics: Leadership, Society) - [Elon Musk’s Acquisition of Twitter Is Part of a Bigger Trend](https://theshift.blog/posts/elon-musk-twitter-and-algorithmic-transparency/): Remember this term: Algorithmic Transparency. Following Twitter's acquisition by Elon Musk, Algorithmic transparency will become the buzzword of this year. (Topics: Society, Social Media, Algorithms) - [Maintain Your Course: Balancing Your Long-Term Vision and Short-Term Decisions](https://theshift.blog/posts/maintain-your-course-long-term-vision/): Recently i’ve been thinking about the right balance between long-term vision and short-term decisions, and i’ve come to realize important it is, as a CTO,… (Topics: Leadership, Society) - [The Earth is Flat (When Working From Home)](https://theshift.blog/posts/the-earth-is-flat-when-working-from-home/): Despite mass unemployment and unrest, there is room for optimism (Topics: Enterprise IT) - [Remote Work Without the Pain: VDI or Laptop?](https://theshift.blog/posts/remote-work-without-the-pain-vdi-or-laptop/): The COVID-19 pandemic has highlighted the urgency of enabling employee productivity from any location and any device. To ensure business continuity,… (Topics: Enterprise IT) - [Moving to the Cloud? Avoid These Mistakes](https://theshift.blog/posts/3-pitfalls-to-avoid-when-moving-to-the-cloud/): Managers often get these things wrong when adopting public cloud services (Topics: Cloud) - [How latency is killing your app performance](https://theshift.blog/posts/how-latency-is-killing-your-app-performance/): The least understood but most important factor in application performance is latency. (Topics: Enterprise IT, Performance) - [Alexa, Edge Computing, and the Future of Enterprise IT](https://theshift.blog/posts/alexa-edge-computing-and-the-future-of-enterprise-it/): While we’re entrenched more than ever in the cloud computing era, the first-generation model of centralized cloud storage and computing has pretty much run… (Topics: Edge Computing, Enterprise IT) - [3 Advantages of Edge Computing](https://theshift.blog/posts/edge-computing-alexa-medium/): Edge computing holds immense promise - for consumers and enterprise IT (Topics: Edge Computing, Enterprise IT) - [Latency and the Impact on Enterprise Application Performance](https://theshift.blog/posts/latency-and-enterprise-application-performance/): Latency is today the least understood but most important factor in application performance. (Topics: Enterprise IT, Performance, Networking) - [I, ROBO: The Incredible History of Branch Office Computing](https://theshift.blog/posts/i-robo-a-brief-history-of-branch-office-computing/): If your company has offices around the country (or around the world), you know that the network has to enable your people to communicate, share, and store information quickly and… (Topics: Enterprise IT) ## Usage You may cite and summarize public articles with attribution to the author and a link to the original URL. For syndicated pieces, the canonical source is noted on each article page when applicable.